Kariman El Helw has studied Marketing & International Business at MSA & Greenwich University in the UK.
Sommaia Mostafa Eisa
From a student to a CEO of "OWL" branding agency and instructor in the business field.
Kariman El Helw has studied Marketing & International Business at MSA & Greenwich University in the UK.
She started working in marketing till she started her agency, "OWL" for marketing, advertising and personal branding.
What distinguishes "OWL" Agency is its specialization in branding, whether business or personal branding; the agency is well known for customizing a complete branding strategy and working on execution using different marketing communication tools.
OWL is a 360 agency where you can find all the needed services in one place, starting from brainstorming for the idea creation to positioning the brand where it should be.
Based on her love of helping people to find jobs, Kariman used to share job opportunities on her accounts, whether from HRs she knows or any opportunities she found, until she decided to create "JOBOVA", JOBOVA is a group on Facebook & LinkedIn for advertising different jobs in various fields.
Her ambition wasn't limited to that, she was also passionate about the field of training, and it was a hobby till she became a certified Trainer from City College Oxford, UK. Because she believed in her passion, she started "The Personal Brand Project".
The goal of "The Personal Brand Project" was to help those who cannot be clients of "OWL" agency but have the ability and time to learn how to work on having a differentiated & well-positioned personal brand and manage it properly.
By preparing an entire program, Kariman teaches them how to manage and work on their brands according to their vision, goals, services or products they provide and target audience.
Her father was the inspiration who made her love the business world. He owned a construction company, where she saw him as a role model of an outstanding leader who could manage and direct many employees with different backgrounds; doing excellent work was his passion.
Kariman's goal is to have a group of companies that solve different problems which already exist in the market and leave an impact.
Her advice to beginner entrepreneurs:
"listen to your inner voice, trust it and ignore what people say. Try and fail, but in the end, you will reach and succeed in what you want. There is no certain age to start your own business, just do it."
